Comments on icethetics: Rebranding The Sabres

Slight stepdown from your other work, looks better...

2008-12-11T22:10:00.000-05:00

Slight stepdown from your other work, looks better as is when it comes to the Buffalo and the B looks like a beer logo but so far the other teams look good. The stripes look great though, but i think you need a different colour for the third jersey maybe a mix of dark blue with white shoulders. Just to mix the other two.... give that a try!

Very unique striping here. I really like this jer...

2008-10-05T13:36:00.000-04:00

Very unique striping here. I really like this jersey!

I loved all the other rebrands, but as a fan of th...

2008-07-29T21:20:00.000-04:00

I loved all the other rebrands, but as a fan of the Sabres I'd like to ask you to try again...

For the first time, I have to say no! Sorry Math, ...

2008-07-24T12:44:00.000-04:00

For the first time, I have to say no! Sorry Math, but Sabres identity is a tough one! I just don't know what could be best than the first logo and colors... Great work tough!

Great job GFB! Your amazing. Keep up the good work...

2008-07-09T09:04:00.000-04:00

Great job GFB! Your amazing. Keep up the good work!

its called the goathead because thats exatly what ...

2008-07-09T01:20:00.000-04:00

its called the goathead because thats exatly what it looks like. more of a goat then a buffalo. as for the crossed sabres logo that was on the red third jersey,i really like that one. and i dont mind the new ones. i would just rather see something that has to do w/the name. the logo should have sabres in them. people hate them because the original logo was the sabres. you cant mess with vintage.

You guys make me laugh, in more ways than one. Jus...

2008-07-08T22:44:00.000-04:00

You guys make me laugh, in more ways than one. Just a few things to point out:

You all did vote for the colors and stuff, did you not? Just want to make sure you all remember that little thing.

Also this logo is always being sought and cried for by people here. And while I can understand how some may have wanted completely original logos, isn't this similar to what he did

The "Goathead" (No idea why people call it that.) ...

2008-07-08T22:29:00.000-04:00

The "Goathead" (No idea why people call it that.) and the crossed red and black sabres were probably the two best logos Buffalo ever put on the ice.

I never understood why Buffalo fans hated these logos or the current one. If somebody could explain that it would be great.

this idea is pretty sick. i like the striping. the...

2008-07-08T22:23:00.000-04:00

this idea is pretty sick. i like the striping. the logo is sweet but a little to edge for me. and as for what matt just said, are you talking about the goathead or the crossed sabres? and to be honest, the goathead logo was stupid and it isnt sayin much you being a canes fan. lol that logo sucks.

I don't really see what's so special about Buffalo...

2008-07-08T18:49:00.000-04:00

I don't really see what's so special about Buffalo's vintage logo...I mean its a good logo, but the red/black one is absolutely sick. I love it.

(Coming from a 'Canes fan, by the way)

Not worth the long wait. THe logo has been done be...

2008-07-08T17:35:00.000-04:00

Not worth the long wait. THe logo has been done before like 20 times now and the stripes on the home and road jersey are just ridiculous. But the entire set isn't a disaster. I like B in front of the crossed swords logo and for some reason the alternate seems better then the home/road jerseys. It's only missing one strpie and it's a lighter blue but I like it more.

I like it, but I'm not too fond of the Wolverine l...

2008-07-08T16:10:00.000-04:00

I like it, but I'm not too fond of the Wolverine like stripes on the arms. I do like the road white jersey with the blue sleeves.

I think the major problem most people have with th...

2008-07-08T15:19:00.000-04:00

I think the major problem most people have with this one is that it is unoriginal compared to the other ones that he has done. With the other ones he completely redesigned the logo and everything else but with this he improved on an existing logo. I think that most people were looking for something new and exciting, not just a redesign of an old logo.

BTW... I never understood Sabre

I'm going to go against the grain and say this is ...

2008-07-08T14:49:00.000-04:00

I'm going to go against the grain and say this is the best Sabres concept I've seen since Slabyk's stuff came out.

Also, why are we complaining that it isn't 'original' enough? The basic idea is a return to the original logo & colors with some updating. Y'all knew it was coming - why bash it?

If this was for real, this would be the worst logo...

2008-07-08T14:20:00.000-04:00

If this was for real, this would be the worst logo(s) in Buffalo's history.

I agree. Lets see a Blues rebrand next. I'd love...

2008-07-08T14:05:00.000-04:00

I agree. Lets see a Blues rebrand next. I'd love to see something new for them.

looks good, but again it looks exactly like all th...

2008-07-08T13:19:00.000-04:00

looks good, but again it looks exactly like all the other sabre work we always see. this is why he should have rebranded the blues (who came in 2nd) or the stars (3rd)...all sabre work always goes back to the same theme, and we all knew that this was coming too. lets see him try to really rebrand a team. he should now rebrand the team that came in second in that poll, the st. louis blues.

meh.i'm not saying this isn't good.i'm just saying...

2008-07-08T12:38:00.000-04:00

meh.

i'm not saying this isn't good.
i'm just saying it was overhyped. how long did we wait for this? too long.

take the preds logo, throw it on the front of the anything but the third [which is a rebrand how? new ish logo?] with a smidge of silver-lining and THAT'S what you do with these.

i'm not slagging gfb - but with the amount of time spent on this, i expected

So chris, are we going to have another poll about ...

2008-07-08T12:18:00.000-04:00

So chris, are we going to have another poll about which team he should do next, or is he going to choose on his own?

The wordmark looks too... basebally

2008-07-08T11:27:00.000-04:00

The wordmark looks too... basebally

Hum! Good work as usual, but it's not as thick as ...

2008-07-08T10:55:00.000-04:00

Hum! Good work as usual, but it's not as thick as we are accustomed by Ghetto Farm Boy... I mean, there's too many non important little things around the logos... Like the 2 colors in the wordmark and in the "B" logo (secondary)... These are not necessary...

Forgot to say that Tony's design is more what I wa...

2008-07-08T10:35:00.000-04:00

Forgot to say that Tony's design is more what I was looking for. If it came to a final vote, I'd still probably go with a revised classic (like I said, I believe that is what it always should have been), but his is different and still really nice. It is a true re-brand.

I'm torn on this one. I am as guilty as anyone of...

2008-07-08T10:32:00.000-04:00

I'm torn on this one. I am as guilty as anyone of creating re-worked original logos, because I really feel that it is what the Sabres should do. That being said, I was hoping to see a true re-brand. Maybe something new and different (but not the Slug) would have changed my mind.

It's good work, just not much different than the John's stuff. Some detail are better and some are worse.

I definitely love the Secondary logo that was crea...

2008-07-08T08:59:00.000-04:00

I definitely love the Secondary logo that was created. The Bison has some proportion and balance issues within the crest. The Bison also looks kind of wimpy for lack of better words. Other than that, the crest itself is very well done with the Sabres and border. but I would agree that Slabyk was here first and overall did the bison a little better.

I would like to see Slabyk's bison

Feel like we've seen this design reworked and rewo...

2008-07-08T07:33:00.000-04:00

Feel like we've seen this design reworked and reworked a thousand times. Slabyk had it right the first time.

I do have to give thumbs up on the secondary logo though. I've never been a fan of the single sabre through the ugly "B". This is weighted and balanced.

The Tiger Stripes on the jersey aren't right either. I would have used that sort of design element for the Preds,