Look familiar? I'm really liking the vintage looks for the Winter Classic logos. This is a trend that's worth keeping. What do you guys think of the new logo?
Big thanks to Mike for the find!
First of all, Boston, St. Louis, Nashville, and Florida have all changed to the same yellow Pantone color. The sharks also changed their teal. I think that is all for color changes.
Now for the more exciting stuff...
Boston: new wordmark in the same font as the B in the primary logo.
San Jose: Added a secondary logo with the letters SJ and the old unused shark fin logo from last year at the bottom.
Phoenix: Pretty much all new logos except for the primary, including a new full body coyote as a secondary.
Buffalo: Added a slightly redesigned version of the classic logo with the new navy blue. I looked at the two logos more closely together and it is pretty much the same with a Very minor tweak in the sword handle, and the addition of silver outlines around everything. It also has the red eye.
Vancouver: Added the Johnny Canuck logo with his head in the V back to their identity.